LINESHEET›Platform
Fashion wholesale software, all in one place
Most fashion brands run wholesale on a stack of tools that were never designed to work together. This page covers what fashion wholesale software should actually do, and how LINESHEET covers the whole channel — linesheets, orders, retailers, messaging, and AI — in one system.
What is fashion wholesale software?
Fashion wholesale software is the system a brand uses to run its wholesale channel end to end: a shoppable digital linesheet, wholesale order management with statuses and invoices, private wholesale pricing behind retailer approvals, buyer messaging, and Shopify sync. LINESHEET brings all of it into one platform built for fashion, apparel, accessories, footwear, jewelry, and lifestyle brands — free to start, with flat per-brand pricing on paid plans and an AI sales assistant on Pro.
The fragmented stack most fashion brands run on
Wholesale at most fashion brands grew up by accident. There is a PDF linesheet exported once a season, a spreadsheet of stockists someone started three years ago, an inbox where orders arrive as screenshots and reply-all threads, and an ecommerce backend that was built for retail checkout, not B2B. Each tool is fine on its own. Together, the seams are where wholesale slows down.
The failure modes are predictable. A price or size run changes mid-season and half your buyers are ordering off the old PDF. A purchase order sits unanswered because it landed in an email thread nobody owns. Wholesale pricing leaks because the PDF gets forwarded to whoever asks. And when you finally sit down to see which retailers reordered this year, the answer lives in four different places.
The fix is not a better spreadsheet or a stricter email folder. It is collapsing the stack into one system where the catalog, the linesheet, the buyer relationships, and the orders share the same source of truth.
What fashion wholesale software must cover
A real wholesale system has to handle the full loop: a buyer discovers the brand or receives a link, browses current styles with wholesale terms, places an order, and comes back next season to reorder. Software that only covers one step — a catalog tool here, an order tracker there — pushes the rest of the loop back into email, which is exactly the problem it was supposed to solve.
Here is the checklist that matters for a fashion brand evaluating wholesale software.
Shoppable digital linesheet
A mobile-first linesheet buyers open as a link and order from directly — with sections, cover imagery, and per-style price, MOQ, sizes, and colors. Not a PDF.
Wholesale order management
Every order tracked through submitted, confirmed, shipped, and delivered, with invoices attached and reorders supported.
Private, gated wholesale pricing
Retailer access approvals so only verified, approved buyers ever see wholesale prices or place orders.
Direct retailer messaging
Buyer conversations attached to the catalog and the order, not scattered across an inbox.
Shopify product sync
Import products from Shopify so the wholesale catalog stays consistent with your store as styles change.
Retailer discovery
A marketplace where verified retail buyers browse brands and request access — new pipeline alongside your direct links.
How LINESHEET covers the channel end to end
LINESHEET is an AI-powered wholesale platform and marketplace for fashion brands. You build a digital linesheet — start with the free linesheet builder, upload a CSV, or import your Shopify products — then approve which retailers see wholesale pricing, message buyers directly, and manage every order from submitted through delivered with invoices attached. Verified retailers can also discover your brand through the marketplace, so the same system that runs your existing accounts brings you new ones.
On Pro, an AI sales assistant answers buyer questions using your actual catalog, pricing, and MOQ rules, and drafts replies, follow-ups, and reorder nudges. That matters in fashion because the person answering buyer emails is usually also the person fitting samples and chasing production — the AI keeps conversations moving when you cannot.
The commercial model is deliberately simple: free to start, and paid plans are flat per brand rather than per seat, month to month, with no annual contract — see pricing for details. If you are weighing options, the comparison page covers how LINESHEET stacks up against Brandboom, NuORDER, JOOR, and Faire, each of which is strong at what it was built for.
Built for fashion: variants and MOQs
Generic B2B ordering tools treat a product as a SKU with a price. Fashion does not sell that way. A style ships in a size run and multiple colorways, carries a minimum order quantity, and belongs to a season with its own delivery window. Software that flattens all of that into a generic product grid forces you and your buyers to negotiate the real terms over email anyway.
LINESHEET is built around how fashion wholesale actually works: linesheets organized into sections with cover imagery, product detail that carries price, MOQ, sizes, and colors for every style, and reorders as a first-class flow because a stockist who sold through is your best next order. When a new season drops, you update the catalog once and every linesheet link reflects it — no re-exporting, no stale PDFs in buyer inboxes.
| What fashion wholesale software must cover | LINESHEET |
|---|---|
| Shoppable digital linesheet builder | |
| Per-style price, MOQ, sizes, and colors | |
| Wholesale order statuses and invoices | |
| Approval-gated private wholesale pricing | |
| Direct retailer messaging | |
| Shopify product import and sync | |
| Marketplace with verified retail buyers | |
| AI sales assistant | Pro plan |
| Free plan to start | |
| Per-seat pricing |
Who this is best for
Brands drowning in the PDF-and-inbox stack
Wholesale works, but it runs on exported PDFs, a stockist spreadsheet, and email threads. Move the whole loop into one system without an enterprise rollout.
Emerging labels opening wholesale
You have a collection and your first stockist inquiries. Publish a professional linesheet link on day one and take orders through it, free to start.
Shopify-first fashion brands
Your styles already live in Shopify. Import them, publish a wholesale linesheet, and keep both channels on one consistent catalog.
Brands outgrowing legacy wholesale tools
You are paying per seat for software that only does catalogs or only does orders. LINESHEET covers the channel end to end with flat per-brand pricing.
Frequently asked questions
What is fashion wholesale software?
Fashion wholesale software is the system a brand uses to run its wholesale channel: a digital linesheet buyers can shop from, wholesale order management with statuses and invoices, private wholesale pricing behind retailer approvals, direct buyer messaging, and product sync from your ecommerce store. LINESHEET brings all of these into one platform built specifically for fashion, apparel, accessories, footwear, jewelry, and lifestyle brands.
What should fashion wholesale software include?
At minimum: a shoppable digital linesheet builder, order management that tracks every PO from submitted through delivered, approval-gated wholesale pricing, direct retailer messaging, and Shopify product import so your catalog never drifts out of sync. Modern platforms add marketplace discovery and AI sales assistance so new buyers can find you and conversations keep moving.
Can I run wholesale with a PDF linesheet and a spreadsheet?
You can, and many brands start that way, but the stack breaks as you grow. PDFs go stale the moment a price or size run changes, orders get buried in email threads, and nothing connects the buyer list to the order history. Fashion wholesale software replaces that stack with one system where the linesheet, the buyers, and the orders all live together.
Does LINESHEET work with Shopify?
Yes. LINESHEET imports your products from Shopify and keeps your wholesale catalog consistent with your store, so you never re-enter styles by hand. Most brands keep Shopify as the retail source of truth and use LINESHEET to run the wholesale side on top of the same catalog.
How does LINESHEET handle sizes, colors, and MOQs?
Product detail on a LINESHEET linesheet includes price, MOQ, sizes, and colors, because that is how fashion actually sells: styles in size runs and colorways with minimums, not single SKUs. Buyers see the full picture for each style and place wholesale orders against it directly from the linesheet link.
How much does fashion wholesale software cost?
Pricing models vary widely across the category. Some established platforms typically charge per user per month, enterprise suites typically involve annual contracts and implementation projects, and marketplaces typically take a commission on orders. LINESHEET starts free, paid plans are flat per brand rather than per seat, and direct orders on Pro carry a 0% platform fee.
Do retailers see my wholesale prices?
Only the ones you approve. Wholesale pricing on LINESHEET is gated behind retailer access approvals, so verified, approved retail buyers see wholesale prices and can order, while everyone else does not. That keeps your margins private even when a linesheet link gets forwarded.
Bring your wholesale online
Create your digital linesheet, connect with verified retailers, and manage every wholesale order in one place. Free to start.